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Cisco Gets Into Social Networking

by Firzy | 10:40 AM in |

:ahaha:The company which built the hardware which built a large chunk of the World Wide Wibble is so fed up with people not know knowing what it makes, it has decided to get into social notworking. Cisco Systems is launching Eos, a hosted software platform that allows media and entertainment companies to create, manage and grow online communities. Basically the box has all the technology, tools and software to make building and customising social notworking sites a doddle. Also bundled into the package is code that will allow fans to connect with musicians, TV shows, movies, or whatever brand a media company wants to promote. Cisco started to realise that there was a lot of cash in big media companies in 2006 and it created a media solutions business unit. The big idea was to develop new products for the big media content owners, especially those who wanted to interact better with their punters. Last year Cisco bought a start-up called Five Across, which developed social networking software which is the basis of Cisco's Eos product. Warner Music Group is the first major media company to sign up for the service and has used it to build web sites for two artists, Laura Izibor and Sean Paul.
( www.theinquirer.net )

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